Storm damage, leak emergencies, full replacements, insurance claims — homeowners now research roofers in AI before the first call. Recometric makes sure you're the name.
When someone in your service area asks ChatGPT, Gemini or Google AI for a recommendation, one of three things happens: a competitor gets named, a generic directory is cited, or your business is recommended. Recometric exists to make sure it's the third one.
Storm damage and insurance claims dominate roofing search. Companies that explain the insurance process win those prompts.
Asphalt, metal, tile, TPO, EPDM — AI matches material specifications. Manufacturer certifications matter.
Storm-chasing scams have made homeowners skeptical. Strong reviews, license info and warranty depth tip AI confidence.
AI engines weight different signals for different industries. These are the levers that move the needle for roofers.
Reviews mentioning insurance, storm damage and warranty work train AI to match those prompts.
Manufacturer certified contractor locators (GAF Master Elite, Owens Corning Platinum) are highly trusted AI sources.
License numbers, manufacturer certifications, insurance and bonding info. Surface everywhere.
Deploy RoofingContractor schema, Service per offering, FAQPage for common roofing questions.
‘How to file a roof insurance claim in [state]’ is a citation magnet. Add for every state you serve.
Service-area pages for each city, plus ‘24/7 storm response’ if applicable.
Recometric tracks how your business shows up across thousands of variations of these prompts, in every engine.
Best roofer in [city] after hailstorm
Roofing company in [city] that handles insurance claims
Affordable roof replacement in [city]
Metal roof installer in [city]
Emergency roof leak repair near me
GAF certified roofer in [city]
Roofing company in [city] with financing
Roof inspection cost in [city]
Add storm response service, clear emergency contact, current insurance info.
Publish a ‘roof insurance claim guide’ for each state. Step-by-step, with FAQ schema.
Publish a page per material (asphalt, metal, tile, flat). Pros, cons, lifespan, warranty info.
Deploy RoofingContractor + Service + FAQPage schema. Surface manufacturer certifications.
Cross-promote with insurance agents, public adjusters and home inspectors. Earn referral mentions.
Monthly Recometric scan. Add city pages where AI is recommending competitors.
A roofer's ‘[State] roof insurance claim guide’ page becomes the cited source in AI Overviews — driving leads even from outside their service area to convert.
Adding GAF Master Elite or Owens Corning Platinum status (with proof page + schema) flips premium-roofing prompts in 60 days.
Run a free Recometric scan and get an AI visibility score plus a checklist of fixes specific to roofers.